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Tom Schneider
E-commerce store redesign to reflect the exquisite and perfectly curved style of Tom Schneider, one of the UK's best furniture designers.
About Tom Schneider
Tom Schneider is a renowned UK furniture designer known for his perfectly curved designs. His work spans the eCommerce, furniture, and luxury industries, catering to a wealthy clientele who appreciate elegance and craftsmanship.
It started when...
Our partner agency reached out to us for a collaboration with Tom Schneider. Following several discovery calls and sessions, we understood the need for a modern website that showcased Tom’s unique design language and improved the user experience.
- Modernizing the website to reflect Tom Schneider's creative vision
- Optimizing the shopping and selection experience
- Improving the overall user experience
- Enhancing the presentation of Tom Schneider’s design language
- The previous website was outdated and did not effectively showcase Tom’s creativity
- The UX was suboptimal, particularly the checkout and selection processes
- The site was designed 5 years ago and lacked modern eCommerce features
- The old site relied on a form-based contact method rather than a shopping experience
- To showcase Tom Schneider's unique designs and creativity
- To modernize the website’s look and feel
- To facilitate a seamless and optimized shopping experience
- To provide detailed information about Tom Schneider and his design philosophy
- Wealthy individuals who appreciate high-quality, elegantly designed furniture.
What did we do?
We started with detailed wireframing and design exploration, moving through to the UI design phase. We created a comprehensive style guide and designed the inner pages, ensuring a cohesive and modern look. We also optimized the website for responsive design, as a significant portion of their customer base accesses the site via mobile devices.
- Wireframing
- Design exploration
- UI Design
- Style guide.
- Responsive Design
Exploring the Perfect Curve
We delved into extensive design exploration to capture the essence of Tom Schneider's signature perfectly curved furniture. Starting with wireframes, we refined our concepts through multiple iterations in the UI design phase.
We created three distinct design options with varying layouts and color schemes in both dark and light modes. The final version aligned seamlessly with Tom Schneider's brand identity, clearly communicating the uniqueness and elegance of his offerings.
Elevating the Shopping Journey
Reimagined the shopping experience to be as elegant and intuitive as Tom Schneider's designs. By optimizing the product detail pages, we ensured that selecting options for furniture was straightforward and engaging.
The checkout process was streamlined to minimize friction and enhance user satisfaction. Additionally, we incorporated detailed product information and visuals to help customers make informed decisions, reflecting the luxury and craftsmanship of Tom Schneider's brand.
Bringing It All Together
Integrated all design elements into a cohesive whole, ensuring each component aligned with Tom Schneider's vision. This final phase focused on creating a unified, responsive website that offers an optimal viewing experience across all devices. By combining the unique elements of Tom Schneider’s brand, we delivered a site that balances aesthetics and functionality.
Harmony in Design
We designed a cohesive style guide to ensure consistency across all elements of the Tom Schneider website. This included detailed guidelines on typography, color schemes, and UI components. Following this, we designed the inner pages, maintaining a unified and modern look and feel throughout. Additionally, we ensured the website was fully responsive, providing an optimal experience on all devices.
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I highly recommend this company and will be utilizing them again in the immediate future.
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